Welcome to ‘You Are The Product’ Newsletter 👋

I’m Andrew Duggan. Creator, business builder and author of this newsletter.

Thanks for checking out my newsletter! If you haven’t signed up yet, you can do so here:

Premium:The Creator Community

I offer a premium version of my newsletter for paid subscribers.

Being a Creator is hard. Very few people in your life will understand what you are doing or the passion that drives you.

With the premium version, you’ll learn directly from me and others who are on the same journey as you. Sign up and get a free 14-day trial. 

This private community is designed exclusively for Creators to mastermind with successful peers so they can reach their income goals faster.

Here's what you get:

  • Weekly deep dives that explore how different Creators have grown to make over $100k/month

  • Access to a growing library that includes previous and future deep dives

  • All previous issues of the newsletter (with no ads)

  • Access to the private Creator community

  • Monthly virtual mastermind sessions with other successful Creators

  • 15 minute 1-on-1 call with me ($350 value for free!)

So what is this newsletter about?

Simply: I'm here to help you build, and rapidly grow your creator business income.

Everything I do, everything I post, everything I write, everything I say is all meant to help you achieve that result. Every weekend you'll get You are the Product newsletter in your inbox and it will include:

  • One example of someone who has achieved $100K/month

  • Detailed breakdown of how they go there and the challenges they had to overcome

  • One useful strategy to help you on your journey

  • One insightful creator quote

  • And emerging trends in the creator space

And, if you’re a paid member then every week I'll send you an e-mail with a comprehensive, step-by-step deep dive and my commentary on how this can help you rapidly grow your income faster than you may have thought possible. Free subscribers don’t get this email.

Here are a few recent posts you might like:

Paid members never see any ads, get access to my community of creators, exclusive invites to digital zoom mastermind sessions and a free 15 min 1:1 call currently priced at $350. Use your new subscriber offer of a 14-day free trial here.

Regardless, I'm pumped that you're here and I'm always open to feedback and ideas — you can email me at [email protected] or send me a DM on Twitter.

And who's writing it?

I'm Andrew Duggan. Creator, business builder and author.

I’ve spent over 20 years building successful internet businesses ranging from digital products, online courses, SaaS software solutions, and high revenue YouTube channels to name just a few. Every year, for the past 7 years, I’ve taken multiple businesses from $0 to $100,000/month in income.


I’ve written two books on entrepreneurship and the future of renewable energy. In my spare time I enjoy endurance racing. I’ve won the North Amercian Ironman Championship for my age group and have raced in the Ironman World Championship in Kona, Hawaii.

PS: I post 2-3 threads about creators and their journey to $100K/month on Twitter each week. If you enjoy this newsletter you'll probably like them as well so follow me on Twitter.